Updated: September 11, 2025

Counters & Cases are essential display solutions that combine functionality, portability, and branding impact.
This article explores counters & cases: matching products to event needs, offering insights exhibitors can use to enhance efficiency and presentation at events.

Adaptable to Many Events

Counters & Cases are suited for trade shows, conferences, retail activations, and roadshows.
They act as functional workstations, branded information points, or compact storage hubs.

Matching Products to Venues

Lightweight counters suit quick pop-up events, while heavy-duty cases are ideal for shipping graphics and hardware to major exhibitions.
This versatility allows exhibitors to scale their setup according to venue demands.

Best Practices and Next Steps

Plan placements, keep lead-capture materials at counters, and label cases for fast pack-down after the show.
A short pre-open checklist helps teams start on time and keep the stand looking sharp.

Quick Checklist

• Confirm booth layout and cable routing.
• Pack spare graphic wraps and cleaning cloths.
• Verify case dimensions for freight or airline rules.
• Position counters to guide visitor flow.

Explore sizes, graphic options, and accessories for your next activation here: Counters & Cases.